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Leads Generation Consultant

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By Aidah Omar 1 Comment

Paid Consulting Sessions – What’s The Difference?

I currently offer 2 different consulting sessions. Both of these consulting sessions are personalized and will be tailored for your business. 

While every business is different, what I do know is that ALL business owners are always looking for more

  • leads
  • higher conversion
  • increased sales
  • revenue
  • profits

From my past 5 years of experience of doing sales and lead generation for various clients, I have a pretty decent knowledge of what makes a customer part their money for your product or your service.

One of the essential things to do before you even start selling is being able to position your product and services properly.

For example, if you are an accountant, you will need to realize you are not just providing P&L reports, financial statements or bookkeeping services. 

You are actually selling peace of mind and compliance to existing laws. 

If you run an e-commerce store, who is your target audience? Basically why should people buy from you, instead of let’s say Amazon or Qoo10? Here I will help you identify your Unique Selling Proposition. 

These are the questions I will guide and help you answer through my $199* Personalized Consultation Session. It is about 2 hours long. This session designed mostly for business owners who are just starting a brand new business. 

For the $199* session, I will not cover lead generation strategies at all because your business is likely still trying to find its footing and still unsure on who is your target market. 

From past clients who have booked this session, the feedback was that it was very valuable because of the clarity and depth it provides – especially for those who seem to keep hitting a wall on their marketing efforts. 

During this session, I will help you find your best customers that will happily hand over their money to your business. 

The “More Expensive” Consulting Session

Now for the $399* session (or the more expensive session), this is a tactical session that is designed to increase your sales almost immediately. During this session, I will cover lead generation strategies in great detail. 

I will recommend the best traffic generation methods and online strategies that can easily boost your sales by an additional 10% – 30%. This is basically what a business development director will do. 

Have you checked the job scope of a business development director?

Why do I charge such fees?

Well, I used to give this session for free. 

And it resulted in certain people that took advantage of my advice who then decided to ask someone else (who is far cheaper) to execute my recommended marketing strategies.

And I saw the results for myself – when you see the company “suddenly” applying all the strategies I recommended. 

In hindsight, I probably dodged some unsavoury clients with unsavoury values. That is ALWAYS a good thing. 

But marketing is always in flux and your target customers will always have evolving tastes. At the same time, you will also face competitors that can always out-innovate you.

So I can honestly say, my marketing strategies will have an expiry date – if it’s not executed immediately.

  • I used to have certifications in Google AdWords that I display proudly – but I realized that was not what my clients wanted. What they wanted was more leads.

 

  • I used to be proud of high Click-Thru-Rates (CTR) rates in my ad campaigns – but I realized that was not what my clients wanted. What they wanted was more checkouts in their ecommerce store.

 

  • I used to love showing huge amount of traffic and clicks on google analytics – but I realized that was not what my clients wanted. What they wanted was more sales and more revenue.

And that is why, I no longer offer free consultations.

Because I realized that my clients do not want a sales pitch as a preamble to the “consultation” – they want solutions. 

I have lost the opportunity to “pitch” and “retain” to some relatively well-known companies because of this “no free consultations” endeavour. This was because I simply stated – I do not give “free quotations”.

And that is fine by me.

The main reason – it frees up a tremendous amount of time to continuously sharpen my knowledge and my skillset.

This also allows me to provide my highest value to existing clients. 

Reserve your slots below:

➡The Consultation Session For the Newly Setup Businesses (USD 199)

➡The Tactical Session For the Established Business (USD 399)

 *Rates as of August 2020

Filed Under: Business

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“I have worked with Aidah for the past 4 years. She has been key to our digital marketing success. Her expertise was tremendously useful especially in attracting our target customers from various countries from the US and Europe. Our consultations with her are always productive as she deeply understands our busines model. She recognizes clearly what will attract our potential clients to take action and points us in the right direction always. I do not hesitate recommending her consultation services to any of our own clients or partners.”

Angela Ng
Marketing Director, Paul Hype Page & Co

“One of the strategies I employ to gain more clients is running Google AdWords campaigns. I have been doing this happily for many years but I wasn’t sure whether I was maximising my ROI based on the ad spend. When I shared my AdWords campaign with Aidah, she immediately managed to point out some mistakes that were costing me some dollars. While it seemed small, but when the mistake is accrued over many days, multiplied by many months – it was becoming an expensive mistake! And that was when I realised how true this adage was – “you don’t know what you don’t know”. I highly recommend working with Aidah if you need expert advice on your digital marketing campaigns. An hour or two with her might save you a few thousand dollars.”

Ridjal Noor
Managing Director, Pullupstand.com Pte Ltd

Her unconventional marketing strategies coupled with some insights on human psychology has helped to push up the number of leads generated. Her efforts has helped generate more than 600 leads over the last 12 months which certainly helped to boost my production and sales closing. In a property market with so many cooling measures, her marketing execution is first-class.

Gary Seah
2016 Propnex Top Producer - 30th Position

Aidah's deep knowledge on Google AdWords has certainly helped to drive quality traffic to our UON Singapore's website. Her ability to scale up campaigns fast and provide insightful analytical feedback is first-rate. The results are evident in the first three month of the campaign and I will definitely engage her for future campaigns! She makes a great partner for any online marketing campaign.

Shaikha Nazmin Mattar
Assistant Manager, Marketing and Business Development (UON Singapore) at University of Newcastle (UON), Australia

Both of us regularly consult with her - she has helped us tremendously to reframe and strategize our marketing approach.

Gaynor Lim
2016 Propnex Top Producer - 6th Position

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I work with a handful of clients on a long-term (6 month+) basis in an advisory capacity. My goal - Help you to generate more leads, convert more paying clients and scale into effortless profitability.

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